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Showing posts from November, 2025

The ‘Big MacJac’ trademark stirs up McDonald’s

  McDonald’s is once again demonstrating that it will protect it’s famous brand and reputation. Using Trademark Registrations to back their position, this demonstrates that businesses ought to seek the advice of a professional before using (or adjusting) a brand. Many businesses think that a Trademark has to be the same to be a problem. Trademarks can share the beginning, end or certain words, and still be “caught” by the provisions in the Trademark Act 1995. Whilst it was meant to be an innocent “play” on the iconic Big Mac burger, the Trademark system does cover the trademark owner for any  damage  to the reputation of their trademark. Particularly for small businesses, but also for large enterprises, it isn’t worth the expensive litigation or legal bills to take a risk. Particularly during the Covid pandemic and crisis, where cash flow may be tight. https://trademarkservices.com.au/the-big-macjac-burger-gets-into-big-trouble-with-mcdonalds/

Protecting Ideas Through Skilled Legal Minds in Perth

 Every great innovation starts with an idea, a vision that has the power to change industries and inspire progress. But when creativity meets competition, protection becomes essential. That’s where expert legal minds in Perth step in to ensure your intellectual property stays secure and your ideas remain yours. When Innovation Needs Legal Protection Every idea, big or small, has value. But without proper legal protection, that value can be lost or misused. An intellectual property law firm  helps creators, inventors, and business owners protect their work through patents, trademarks, and copyrights. A skilled IP lawyer in Perth guides clients through Australia’s complex intellectual property laws, ensuring every invention or brand name is legally safeguarded from imitation or theft. What Makes an Intellectual Property Law Firm Important An experienced intellectual property law firm doesn’t just handle paperwork; it builds strategies to protect innovation. From filing t...

Motivate yourself!

  Motivational: Never give up – Always keep trying as you never know what is around the corner. Shark tank rejection turns into a billion-dollar story, and a new shark tank judge – Book an IP consultation to protect your ideas and brands. https://trademarkservices.com.au/motivate-yourself/

Protecting Creative Ideas Through Trademark and Patent Expertise

 Every great idea begins with a spark, a design, an invention, or a name that represents hard work and creativity. But once an idea grows in value, it also attracts risk. That’s when professional protection becomes essential. In Perth and across Australia, trademark lawyers and patent attorneys help creators secure ownership of their ideas, ensuring that innovation is never stolen or misused. How Trademark and Patent Experts Safeguard Innovation In today’s competitive world, originality is everything. A trademark lawyer  protects brand identities, names, logos, and symbols by registering them legally so others cannot copy or misuse them. Whether you’re launching a new product or expanding your business, trademarks ensure that your brand remains uniquely yours. A patent attorney, on the other hand, focuses on inventions and designs. Their role is to help inventors protect the technical and functional aspects of their creations. By filing patents, they make sure no one else...